A successful brand consists of several components. In addition to the core values of your company, these include the brand personality, the positioning, the brand promise, as well as your mission, goals and vision. Together, these building blocks form your brand house. We see the brand house as the starting point for all considerations and measures in the three areas of internal branding, external branding and employer branding.
Because a strong and sustainable brand is an essential driver for successful business models, products and services. It helps to attract and retain employees. It is a powerful instrument of strategic corporate management - and thus a management tool of successful companies and organisations.
We bring together corporate and brand identity as well as organisational and human resource development in one consulting house. Because we are convinced that organisation, culture and identity belong together - we look at these topics holistically. Our mission is to enable companies and administrations to derive the greatest possible benefit for their organisation from identity. SEMA Consult always keeps the client's individual situation in mind. The advantage for our clients: There is only one contact person for both knowledge domains - brand management and organisational development. This means reduced transaction costs internally. All change and brand measures are coordinated and intertwined: a strong brand strengthens the organisation and makes its purpose effective. SEMA Consult designs the framework for this and ensures that it is adequately filled with content. Clear, agile and digital.